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EVOLVING

INTEGRATED ANNUAL REPORT | 2024

Read our 2024 Annual Report

EVOLVING

Dear Shareholders,

2024 was a year of evolution for FEMSA, characterized by strategic, operational, and cultural advances that reaffirm our commitment to transparency, sustainable value creation, and long-term sustainability. This Annual Report not only documents our achievements and fulfilled commitments, but also provides a comprehensive view of our transformation as an organization, as well as an invitation to build a stronger and more sustainable future.


José Antonio Fernández Carbajal
Chief Executive Officer & Executive Chairman of the Board

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Proximity & Health

We reached
+00,000 OXXO stores globally in 2024.

In Mexico alone, we served +811,000 cups of andatti coffee every day.

Coca-Cola FEMSA

Volume grew 4.4%, sales 14.2% and operating income 17.4%

We reached
1.3 million
active customers in Juntos+ and 1.1 million in our Premia Juntos+ loyalty program.

Spin

24.0.6 million
active users in the Spin Premia loyalty program1

8.6 million
active Spin by OXXO2 users, of which +50% are women.

  1. Any user who has made at least one transaction with Spin Premia in the last 90 days.
  2. Any user with a cash balance or who has made transactions in the last 56 days.
We took our evolution one step further, consolidating corporate culture while embracing new horizons.
Read our 2024 Annual Report
Company profile and results

Corporate
Structure

Proximity
& Health

100%

Coca-Cola
FEMSA

47.2%

Spin

100%

Proximity Americas

Proximity Europe

Fuels

Health

We are +391 thousand collaborators in our Business Units across 18* countries.

Presence

  1. Argentina
  2. Austria
  3. Brazil
  4. Colombia
  5. Costa Rica
  6. Chile
  7. Ecuador
  8. Germany
  9. Guatemala
  10. Luxembourg
  11. Mexico
  12. Netherlands
  13. Nicaragua
  14. Panama
  1. Peru
  2. Switzerland
  3. United States
  4. Uruguay
  5. Venezuela*

AMERICA

EUROPE

*Since December 31, 2017, we report the Venezuela operation as an unconsolidated equity investment.

Ps. 781,585

Ps. 115,593

COCA-COLA FEMSA
PROXIMITY AMERICAS
PROXIMITY EUROPE
FUELS
HEALTH
OTHERS

Ps. 70,667

Ps. 851,528

 

EBITDA = operating income + depreciation + amortization. EBITDA calculated in accordance with IFRS 16

Sustainability Strategy
Our People

+6.1 million
hours of training invested in collaborators

+5,600 seniors, +2600 people with disabilities, and +1300 refugees and migrants are collaborators

45% of our collaborators are women

Our Community

+Ps. 89 million
raised and donated to more than
+400 institutions through the Cambio x Cambio, Redondeo, and Dona tu Vuelto programs

+2,000 volunteering activities

+1,300 community initiatives

Our Planet

In Proximity Mexico, around 65% of energy consumption came from renewable sources

20,250 solar panels installed at work centers

+400 electric vehicles in our operations

This year marked significant progress in the transformation we are currently undergoing, pushing us to innovate and adapt to generate a deeper and more sustainable impact in the long term.
Read our 2024 Annual Report
Goals and progress to 2030

Integral Well-being

2030 GOAL
100% of collaborators with access to a psychosocial support system

2024 RESULT
85% of our collaborators had access

Community Well-being

2030 GOAL
20 million beneficiaries of our community well-being initiatives

2024 RESULT
11.9 million beneficiaries of our initiatives accumulated since 2021

Climate Action

2030 GOAL
85% renewable energy in all our operations

2024 RESULT
65.3% of total electricity consumption came from renewable sources